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Cellared vs Vivino
Vivino is the world's wine discovery app. Cellared is built for the wines you already own. Two different jobs, both valid. Here is how to choose.
What Vivino got right
The biggest wine discovery database in the world
Vivino has over 60 million users and one of the largest crowd-sourced wine rating databases ever assembled. If you want to know what a stranger thought of a bottle you are about to buy, Vivino is the answer.
Label scanning that actually works
Vivino's label recognition is industry-leading. Snap a photo at a wine bar or in a shop and you have a rating, a price range, and a tasting summary in seconds. That is genuinely useful when you are out in the world.
A real marketplace built in
Vivino sells wine. The discovery flow ends with a buy button, and the supply chain is mature. If your wine journey starts with discovery and ends with delivery, Vivino is the integrated path.
Where Cellared is different
Drinking windows on every bottle, not crowd ratings
Vivino tells you what other people thought of a bottle. Cellared tells you when to open the bottle you own. Per-bottle drinking windows from a 10-factor index, with shape preserved (window open, peak start, peak end, decline) instead of a single midpoint.
Built for the cellar you already have
Vivino's cellar feature is a side project of the discovery app. Cellared is the cellar app. Drinking-window-aware home screen, peak alerts, food pairing from your owned bottles, sommelier reasoning over your full inventory.
Sommelier that reads your full collection before answering
Ask Cellared what to open with lamb tonight, or which Burgundies are at peak this month, or what to pull for a dinner party. The sommelier reads your full cellar before answering. Vivino can recommend a bottle to buy; Cellared recommends one to open.
No upsell to wine purchase
Cellared does not sell wine. There is no marketplace, no commission, no recommendation tilted by what is in stock. The advice is about the bottles you already own.
Feature comparison
Side by side, by feature.
| Feature | Cellared | Vivino |
|---|---|---|
| Primary job | Manage the cellar you have | Discover new wines to buy |
| Drinking windows | 10-factor model, per bottle, full shape | Crowd-aggregated drink-by ranges |
| Cellar management depth | Built for it, sommelier-aware | Side feature of discovery app |
| Sommelier (cellar-aware queries) | Reads your full cellar | Not available |
| Food pairing from your cellar | Built in, matches owned bottles | Not available |
| Quick Pick (one-tap recommendation) | Built in | Not available |
| Label scanning | Roadmap, not at launch | Industry-leading |
| Community ratings database | Not offered | Category-leading, 60M+ users |
| Marketplace | Not offered, no commission incentives | Built in, integrated buy flow |
| CellarTracker import | CSV import, three minutes | Not available |
| Free tier | Unlimited bottles, no card | Free with ads, paid for premium |
When to stick with Vivino
- →You do not yet have a cellar. You mostly buy and drink in the same week.
- →Your wine life is mostly at restaurants and wine bars, and you want fast scan-to-info on bottles you encounter.
- →You want to buy wine through the app from a single integrated marketplace.
- →You actively rely on community ratings to decide what to buy.
When to switch to Cellared
- →You have 30+ bottles you actually want to manage, not just rate.
- →You actively cellar and care about drinking windows, peak timing, and not opening bottles too early or too late.
- →You have outgrown Vivino's basic cellar feature and want sommelier reasoning on your specific collection.
- →You want to import an existing CellarTracker collection rather than rebuild it.
Frequently Asked
Can I use both Vivino and Cellared?+
Yes, and many serious collectors do. Vivino for label scanning at restaurants and discovery research; Cellared for managing the bottles already in your cellar. They solve different problems and do not conflict.
Will Cellared add label scanning?+
Label scanning is on the roadmap, not in the launch version. The honest reason: Vivino is genuinely strong at it, and we would rather ship deep cellar management first than ship a worse version of someone else's strength.
Does Cellared have a wine database I can search?+
Yes. Cellared has a curated database of cellar-worthy wines you can search by producer, wine, or vintage. The library skews toward bottles built to age, not bottles built to drink this week. If you want the broadest possible database, Vivino has more entries; if you want the cellar-relevant subset, Cellared is closer to your need.
What about ratings? Does Cellared have a community score?+
Not at launch. Cellared focuses on per-bottle drinking-window guidance and your own palate over time. If community ratings drive your buying decisions, keep using Vivino for that signal and use Cellared to manage what you actually buy.
Is the pricing comparable?+
Cellared has a free tier with unlimited bottles and no card. Pro is $7.99 per month or $79 per year. Collector is $15.99 per month or $149 per year. Vivino is free with advertising; Vivino Premium is around $50 per year. Different value propositions; pick based on which features actually matter to you.
Is Vivino bad?+
No. Vivino is one of the best-built consumer wine apps ever, and the discovery flow is excellent. Cellared is built for a different job: managing the wines you already own. Both can sit on your phone at the same time.
Try the cellar app
Built for the wines you already own
Free to start. Unlimited bottles. Drinking windows on every bottle.
Download on the App Store